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1
14-Mar-2022
RESPONSABILIDADE SOCIAL CORPORATIVA: DESENVOLVIMENTO E IMPLEMENTAÇÃO DE FERRAMENTAS DE GESTÃO SUSTENTÁVEL NA EDP COMERCIAL
Coimbra, Gabriela do Couto
masterThesis
openAccess
2
19-Jul-2022
Marketing Digital e Redes Sociais
Gonçalves, Mariana Marques
masterThesis
openAccess
3
8-Sep-2022
Social Media Marketing Como Instrumento De Comunicação No Caso B2B
Antunes, Eduarda Sousa
masterThesis
openAccess
4
27-Sep-2022
Os efeitos da prática de greenwashing de um fornecedor
Alves, Ana Luísa Matos
masterThesis
openAccess
5
30-Sep-2022
APLICAÇÃO DE UM PLANO DE MARKETING DIGITAL NUMA ENTIDADE DESPORTIVA: O CASO UFCIT
Alves, Luís Pedro Ferreira
masterThesis
openAccess
6
8-Sep-2022
Stakeholders' Engagement nos Mercados B2B
Garcia, Ana Catarina Fernandes
masterThesis
embargoedAccess
7
27-Sep-2022
O MARKETING DIGITAL NA NEXX HELMETS
Pereira, Francisco Manuel de Almeida Alves
masterThesis
openAccess
8
28-Sep-2022
The main purpose of this study is to explore the factors that influence purchase intentions for electronic cigarette among young adults. The results of the study provide evidence and recommendations on the factors that influence consumers' intention to purchase e-cigarettes. That is, the role of health consciousness, habit and flavored tobacco ban on consumer purchase intention and behaviour within the expanded framework of Theory of Planned Behavior.
Lu, Jiang Liang
masterThesis
openAccess
9
26-Jul-2022
Thought Leadership - Adapttech - Um caso prático
Santos, Bruna Inês Rolo dos
masterThesis
openAccess
10
26-Jul-2022
Internacionalização das PMEs de serviços tecnológicos portuguesas - Um caso de estudo contemporâneo
Leandro, Alberto José Oliveira Catarino
masterThesis
openAccess
11
26-Jul-2022
O impacto das redes sociais digitais nas Brand Communities
Teixeira, Eduarda Alexandra Santos
masterThesis
openAccess
12
20-Jun-2022
How green strategic alliances influence sustainability and green organization identity: evidence for Chinese companies
Bai, Xuesong
masterThesis
openAccess
13
20-Sep-2022
Work-Life Balance Em Contexto Pandémico
Araújo, Bárbara Inês Santos
masterThesis
openAccess
14
21-Dec-2022
The impact of dynamic capabilities on Competitiveness of SME's in the Portuguese context
Ferreira, Jorge António Barbosa
doctoralThesis
openAccess
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