Mobility as a Service (MaaS) in the Global South: research findings, gaps, and directions

Abstract

Background Mobility as a Service (MaaS) – bundled mobility and transport services accessible on-demand and on a single platform – has been a popular research topic in recent years. Most MaaS studies, however, are embedded in the context of cities in the Global North, where most of the existing MaaS schemes are operational. Purpose The purpose of this paper is to give an overview of first findings of studies in the Global South. We aim to answer the following questions: Is MaaS likely to gain traction in the Global South? How does MaaS in the Global South differ from the known model? Can MaaS mitigate transport problems in the Global South? Methodology We conducted a systematic literature review with a thematic analysis and narrative synthesis. In total, we identified 23 relevant papers that were included for full-text analysis. Findings A qualitative synthesis of the analyzed papers suggests that: (i) there is a considerable demand and preference for integrated, app-based mobility services and that both public and private actors are likely to push the MaaS concept; (ii) however, different regulatory frameworks, available infrastructures, and user preferences, among others, require an adjusted MaaS model; and (iii) there is initial evidence that MaaS can indeed promote more sustainable mobility behavior in the developing world, although these findings require further validation from MaaS pilots and comprehensive simulation studies.